I build the systems
designers work inside.
I design digital products—
and better ways to make them.
I design digital products—
and better ways to make them.
Standards, tooling, and quality infrastructure — for teams where AI now writes the first draft of the UI.
Standards, tooling, and quality infrastructure — for teams where AI now writes the first draft of the UI.
When a problem keeps coming back, it's usually not because someone messed up.
It's because a system is missing. So I build the missing one — the token
pipeline, the quality scorecard, the spec that writes itself, the guardrails
that keep AI-generated UI from drifting off the design system. Either way the goal is the same:
the work gets better when I'm not in the room.
WORK
WORK
Four systems. Each one started as a problem everyone had learned to live with.
Four systems. Each one started as a problem everyone had learned to live with.
Storyboard
for all teams!
Storyboard
for all teams!
Storyboard Design Toolkit
Helping teams communicate ideas visually—without needing illustration skills.
Helping teams communicate ideas visually—without needing illustration skills.
Self-initiated · Adopted across teams
Storyboard Design Toolkit
Helping teams communicate ideas visually—without needing illustration skills.
Self-initiated · Adopted across teams
APEX Multicloud Navigator
Making complex multicloud infrastructure easier to understand and manage.
Making complex multicloud infrastructure easier to understand and manage.
End-to-end product design · Live product
APEX Multicloud Navigator
Making complex multicloud infrastructure easier to understand and manage.
End-to-end product design · Live product
Figma Standardization Playbook
Turning scattered Figma habits into a shared way of working.
Turning scattered Figma habits into a shared way of working.
Self-initiated · Adopted internally
Figma Standardization Playbook
Turning scattered Figma habits into a shared way of working.
Self-initiated · Adopted internally
DesignFlow
Exploring how teams can preserve and reuse the reasoning behind design decisions.
Exploring how teams can preserve and reuse the reasoning behind design decisions.
Working prototype · Self-initiated
DesignFlow
Exploring how teams can preserve and reuse the reasoning behind design decisions.
Working prototype · Self-initiated
ABOUT ME
ABOUT ME
I'm drawn to problems that repeat — confusing products, unclear workflows, useful stuff stuck inside one person's file. When something keeps happening, it's almost never carelessness. It's a missing system.
So I build the missing system. Sometimes that's a product. Sometimes it's a toolkit, a standard, or tooling that catches the problem before a person has to.
At Dell I do this on my own, for an org big enough that whatever I build has to work without me around to explain it.
Most of my work lately sits on one seam: AI can generate an interface in seconds, but it has no taste and no idea what your design system is. The interesting part isn't the generating. It's everything around it — the standards, the guardrails, how a team decides what "good" means and then makes that stick. That's the work I want to keep doing.
I'm drawn to problems that repeat — confusing products, unclear workflows, useful stuff stuck inside one person's file. When something keeps happening, it's almost never carelessness. It's a missing system.
So I build the missing system. Sometimes that's a product. Sometimes it's a toolkit, a standard, or tooling that catches the problem before a person has to.
At Dell I do this on my own, for an org big enough that whatever I build has to work without me around to explain it.
Most of my work lately sits on one seam: AI can generate an interface in seconds, but it has no taste and no idea what your design system is. The interesting part isn't the generating. It's everything around it — the standards, the guardrails, how a team decides what "good" means and then makes that stick. That's the work I want to keep doing.
© 2026 Min Kim
Designed and built by Min Kim